Strategy
Have you looked at how AI is changing the way customers find and choose businesses like yours?
How ready is your business for AI?
Fifteen questions, about three minutes, and a score you get straight away across strategy, leadership, people, data and implementation.
See what it asksFifteen practical questions
No jargon, and nothing you would need the IT department to answer.
Your score straight away
Overall, and across each of the five areas.
And what to do about it
Practical next steps, written up and sent to you.
What the assessment asks
Five areas, and the sort of question that makes you stop and think about your own business rather than about technology.
Leadership
Is it clear who in your business decides how AI gets used?
People
Have your people had practical guidance about what they can and cannot use AI for?
Data
Could you say today which company information should never be entered into a public AI tool?
Implementation
Is AI part of a regular, repeatable process in your business, rather than occasional experimentation?
From one question to a market you can see
You answer, you get your score and your report, and your answers join thousands of others. What comes back becomes published research about how UK businesses are really doing.
Your score
On screen the moment you finish, with your five area scores
An invitation, the questions, your score, your report, the research
Your score is on screen the moment you finish.
Taking part is not an enquiry
Answering fifteen questions about your business is not a request to be sold to, and it is not treated as one. At the end you are asked, separately, whether you would like help improving your score. Say no and you keep your report and hear nothing further.
Questions people ask
How long does the assessment take?
Fifteen questions and about three minutes. Your score appears on screen as soon as you finish, and the written version follows by email.
What happens to my answers?
They produce your own score and report, and they are combined with everybody else's to show how UK businesses are doing as a whole. Published findings are reported as totals and percentages, never as named businesses.
Will somebody ring me afterwards?
Only if you ask. The last question is whether you would like help improving your score. Say no and you keep your report and hear nothing further.
Is this useful if we have barely started with AI?
That is often when it is most useful. A low score is not a verdict, it is a list of the three or four things worth doing first, in an order that makes sense.
Can our organisation sponsor an assessment?
Yes. We design the questions with you, put them to UK business decision-makers, and write up what comes back. Each campaign is quoted on the audience, the research and the reporting involved, so the sensible first step is a conversation.
What are the assessments built on?
The questions, the scoring, the audience, the research and the reporting are all ours.
Start with one good question
Fifteen questions, three minutes, and a score you can actually do something with.
Take the assessment